Metaverse in Practice cover

Metaverse in Practice

Rating 2.8
Word count
90K words
Chapters
61
ISBN
9787121445460

Tags

Summary

This book focuses on the diverse applications of the metaverse, providing a comprehensive account of the current state of applications and business opportunities across multiple fields. In terms of content, it details metaverse applications in areas such as film and television entertainment, game development, collaborative office work, education and training, cultural tourism and consumption, production management, advertising and marketing, and government services, while also identifying potential business opportunities in each. It then further analyzes business opportunities in the metaverse from the perspectives of the digital ecosystem and business investment, and additionally covers the opportunities and risks in metaverse business practice. This book integrates metaverse applications across many fields, highlights the business opportunities within them, and introduces metaverse practice cases from multiple domains, making the content highly rich.

Editor's review

This book pulls the metaverse back from conceptual discussion to specific industries, unfolding scene by scene across film and television entertainment, game development, collaborative office work, education and training, cultural tourism and consumption, production management, advertising and marketing, and government services, covering both the current state of applications and potential business opportunities. Compared with books that talk vaguely about technological prospects, its value lies in broad coverage and abundant cases, helping readers build an overall map of “how the metaverse lands in each industry.” The latter part turns to the digital ecosystem, business investment, and the opportunities and risks in practice, making it suitable as a horizontal reference when arguing for projects. Readers need not go from cover to cover; they can first read the chapters related to their own industry, then return to the business investment section for comprehensive judgment. One reminder: the judgments in the book are based on the industry conditions at the time of publication, so readers should weigh them against the latest market changes and not treat the cases as ready-made solutions to copy directly.

Who it's for

A good fit for

  • Enterprise managers and entrepreneurs who want to understand how the metaverse is being implemented across industries
  • Product and marketing personnel who need to find application scenarios and business opportunities for projects
  • Readers interested in the digital ecosystem and business investment who hope to build an overall understanding
  • University students in related majors, as supplementary reading for an overview of industry applications

Not a good fit for

  • Technical personnel who hope to study in depth the underlying technical principles and development details of the metaverse
  • Readers looking for directly replicable implementation solutions and operation manuals
  • People who are not interested in business trends and industry cases and only want to read popular technology science

Reading tips

  1. First browse the table of contents, select chapters related to your own industry for close reading, and skim the rest.
  2. When reading application cases, note down scenarios worth borrowing, then assess feasibility against the business investment section.
  3. Read the opportunities and risks sections in comparison, avoiding looking only at opportunities without considering implementation conditions.
  4. Supplement with verification against new industry developments after publication, and do not treat the book’s judgments as current conclusions.

About the publisher

Publishing House of Electronics Industry China · Founded in 1982

The Publishing House of Electronics Industry is a comprehensive publisher distinguished by its focus on electronic information and related fields. Judging from the more than 3,000 titles in its catalogue, its publishing covers programming and design, artificial intelligence, computer science, finance and economics, photography, and social sciences, attending both to cutting-edge technology and to general readers. Representative titles include Factor Investing: Methods and Practice, x86 Assembly Language: From Real Mode to Protected Mode, The RISC-V Reader, Artificial Intelligence: Speech Recognition, Understanding and Practice, Phased Array Radar Technology, Radar Target Characteristics, and 100 Go Mistakes and How to Avoid Them, most of which centre on technical methods and engineering practice. Its authors include Shi Chuan, Li Zhong, Wang Xiaobo, David Patterson, Andrew Waterman, and Yu Zihao, among others from China and abroad. Owing to limited public information, no further publishing features are elaborated here.

Contents

  1. 版权信息
  2. 作者简介
  3. 内容简介
  4. 推荐序
  5. 推荐语
  6. 前言
  7. 第1章 元宇宙开启广阔应用空间
  8. 1.1 元宇宙的概念与特征
  9. 1.2 元宇宙关键技术
  10. 1.3 元宇宙催生经济发展新蓝海
  11. 第2章 影视娱乐+元宇宙:影视综艺制作迈入新纪元
  12. 2.1 元宇宙变革影视制作新模式
  13. 2.2 多娱乐模式融入元宇宙元素
  14. 2.3 商业机会:元宇宙带来娱乐新风尚
  15. 第3章 游戏开发+元宇宙:元宇宙游戏开启多重机遇
  16. 3.1 元宇宙游戏爆发,成为游戏开发新方向
  17. 3.2 多应用场景,游戏与多领域融合
  18. 3.3 商业机会:企业多角度入局
  19. 第4章 协作办公+元宇宙:打破办公时空局限
  20. 4.1 风口之下,虚拟办公成为趋势
  21. 4.2 科技巨头动作不断,办公场景向元宇宙迁移
  22. 4.3 商业机会:聚焦虚拟办公需求,提出新方案
  23. 第5章 教育培训+元宇宙:推动教育智慧化转型
  24. 5.1 课堂教学:虚拟老师+虚拟教学场景
  25. 5.2 科普教育:多样的全景实操互助体验
  26. 5.3 专业培训:将培训场景搬进虚拟世界
  27. 5.4 商业机会:教育体验变革是关注重点
  28. 第6章 文旅消费+元宇宙:拓展文旅消费新空间
  29. 6.1 沉浸式文旅重新定义文旅行业
  30. 6.2 文旅元宇宙开启消费新场景
  31. 6.3 商业机会:以技术挑战新项目
  32. 第7章 生产管理+元宇宙:数字孪生赋能管理系统
  33. 7.1 数字孪生与元宇宙
  34. 7.2 农业生产+工业生产:智能模拟与预测
  35. 7.3 场景扩展:孕育工业元宇宙
  36. 7.4 商业机会:提供个性化的生产管理方案
  37. 第8章 广告营销+元宇宙:数字营销迎来新变革
  38. 8.1 数字广告迎来新机遇
  39. 8.2 动作不断,多品牌布局元宇宙营销
  40. 8.3 商业机会:聚焦营销细分领域
  41. 第9章 政府服务+元宇宙:数字政务驶入元宇宙
  42. 9.1 元宇宙或将成为智慧城市下一阶段
  43. 9.2 持续升温,多地政府备战元宇宙
  44. 9.3 商业机会:把握时机,寻求政府合作
  45. 第10章 社交活动+元宇宙:实现场所与内容多样化
  46. 10.1 元宇宙概念成为社交发展新风口
  47. 10.2 新产品频出,社交元宇宙成为布局新赛道
  48. 10.3 商业机会:拆分元宇宙社交的不同要素
  49. 第11章 数字生态:元宇宙深化数字化转型
  50. 11.1 元宇宙开启数字革命
  51. 11.2 数字lP实践指南
  52. 第12章 商业投资:元宇宙打开投资新空间
  53. 12.1 投资要点:市场需求+发展阶段
  54. 12.2 投资新方向:硬件+应用+NFT
  55. 12.3 风险提示:多种风险需认清
  56. 第13章 机遇与风险:元宇宙商业风险与收益同在
  57. 13.1 商业机遇:新市场带来新收益
  58. 13.2 商业风险:发展尚不成熟,风险暗藏
  59. 13.3 未来前景:元宇宙激发商业潜能
  60. 附录A 元宇宙未来应用图景
  61. 反侵权盗版声明

FAQ

Is this book suitable for readers with no metaverse foundation at all?
It can serve as an introduction. The book focuses on diverse applications and business opportunities, discussing the current state of applications and cases by industry. It does not require readers to have a technical background and is suitable as an overview for understanding metaverse implementation scenarios.
Can the business opportunities discussed in the book be used directly for entrepreneurship?
They should not be copied directly. The book proposes potential business opportunities in various fields and includes practice cases, but industries change quickly. Readers should evaluate them in light of their own resources and the latest market conditions, treating the content as reference for ideas rather than ready-made solutions.
Which industries’ metaverse applications does the book cover?
According to the content summary, it covers fields such as film and television entertainment, game development, collaborative office work, education and training, cultural tourism and consumption, production management, advertising and marketing, and government services. It also analyzes opportunities from the perspectives of the digital ecosystem and business investment, and additionally covers the opportunities and risks in practice.
Is this book helpful for technical developers?
Its help is limited. The book focuses on industry applications and business opportunities and does not go deeply into underlying technical principles or development details. Developers may refer to it to understand application scenarios and demand directions, but should not expect guidance on technical implementation.

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About the author

李季 Author

Li Ji is an author of fairly diverse output, about whom limited public information is available; no clear record exists of birth and death dates, native place, or educational background. The library holds six of the author's works, spanning modern poetry, social science, examinations, programming design, and finance, which indicates a cross-disciplinary range of writing interests. Among the representative works, Shun Tian You and Beloved Qaidam are presented in poetic form, the former continuing the tradition of northern Shaanxi folk songs and the latter expressing feeling for the landscapes of the northwestern highlands, both in plain language with a strong local flavor. The book on activity-based class meetings for moral education, part of the School Brand Library, focuses on the practical design of school moral education activities. Introduction to University Information Literacy and its laboratory tutorial serve university teaching in information literacy, combining theory with hands-on practice, while Metaverse Practice addresses programming design and applications of emerging technology. Overall, the author's writing moves between literary expression and practical teaching, with considerable breadth of subject matter; readers may consult individual titles for further understanding.

任鹏 Author

Ren Peng is an author whose publicly available information is currently limited; details such as identity, nationality, and dates of birth and death remain unclear. According to the library's holdings, Ren Peng has one work, Metaverse in Practice, which is categorized under finance and economics. This suggests that the author's writing focuses on how the emerging technological concept of the metaverse can be implemented in real-world business and industry. The phrase "in practice" in the title indicates that the book does not stop at introducing concepts and forecasting trends, but instead emphasizes methods, processes, and specific application scenarios, giving it a strongly practical orientation. Readers interested in the intersection of finance and technology may use it to understand basic approaches to metaverse-related practice. Because background materials on the author are scarce, further details about the author's experience and creative trajectory cannot yet be provided; readers may wish to rely primarily on the work itself and watch for future public information.

李若依 Author · China

Li Ruoyi is a Chinese author about whom limited public information is available. According to the holdings in our database, she has one work, Metaverse in Practice, which is classified under finance and economics. This single bibliographic entry is not enough to outline her full career or her writing as a whole, nor can her education, professional experience, or other publications be confirmed. Judging from the subject matter, the book addresses readers interested in the emerging concept of the metaverse and attempts to bring the relevant technologies and business applications down to an operational level, giving it a practical orientation. Books of this kind in finance and economics usually combine conceptual explanation with case analysis, and their writing tends to be clear and direct so that readers can understand the ideas and apply them to real situations. For readers following the digital economy and new forms of business, Li Ruoyi's book can serve as an introductory reference for understanding how the metaverse may be put into practice. Her writing style and future work still require more public information for verification.

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