The Price of Everything cover

The Price of Everything

Rating 3.5
Chapters
1
Series
Everyday Economics
ISBN
9787508628233

Tags

Summary

The Price of Everything is an economics essay collection by the American journalist Eduardo Porter. A longtime reporter and editorial writer for The Wall Street Journal and The New York Times, the author excels at turning economic concepts into stories through journalistic craft. The book's basic claim is that price is not merely a label on a store shelf but the common measure behind all human selective behavior. Marriage, childbirth, driving, buying books, drinking coffee, investing, downloading music—all ultimately involve weighing benefits against costs and paying some kind of price. Some prices are explicitly marked, others hidden; some are calculated in currency, others measured in time. From this the author launches a "global economic curiosity hunt," holding up the lens of price to fields that seem impossible to price: how much is a mansion or an artwork at auction really worth? Why do compensation sums for death differ so widely among accident victims? How should the happiness brought by work and life be measured? From polygamy to dowry and sex ratios, how do the "transactional relations" in marriage change? What separates the astronomical pay of superstars and the money playground of bankers from farmers' incomes? Why do free giveaways make people spend more? How should culture, faith, and even the risk of future destruction be converted into today's expenditure? The book proceeds in ten thematic chapters, ending on "the failure of price": when prices are distorted, people repeatedly push the economy into crisis with speculative bubbles. The author does not believe everything in the world can truly be price-tagged; he devotes discussion to humans as price creators and to things that have "no price." In his preface, Liang Xiaomin remarks that merely raising the question of pricing things that seem unpricable is meaningful in itself.

Editor's review

这本书最吸引人的地方,在于它把经济学从图表和公式里解放出来,交还给日常生活。作者是记者出身,写的是故事,讲的是道理:一场拍卖、一笔赔偿金、一份薪水、一次免费下载,背后都有价格在暗中拨动。读它不需要经济学基础,却能顺手得到一套看世界的新视角。 十个主题的安排颇有巧思。从最“有形”的商品价格一路问到生命、幸福、女性、工作、免费、文化、信仰和未来,每一章都把“这也能定价?”的疑问摆到读者面前,再用案例和学者研究慢慢拆解。它不承诺给出标准答案,反而反复提醒:定价是一种社会选择,价格会失灵,人类也并非所有东西都愿意出售。 本书中文版2011年由中信出版社推出,梁小民、王福重作序推荐,《纽约时报》《金融时报》《华尔街日报》等媒体均曾报道。对于想要入门行为经济学、又想读得轻松的读者,这是一本性价比颇高的“价格学漫游指南”。

Who it's for

A good fit for

  • 对经济学好奇但畏惧公式与图表的入门读者
  • 喜欢用新闻故事理解抽象概念的社科爱好者
  • 从事定价、营销、消费研究的产品与市场人员
  • 想重新审视自己日常消费与职业选择的人

Not a good fit for

  • 期待系统教材、模型推导与严格证明的经济学专业读者
  • 希望获得具体投资或理财操作方法的读者

Reading tips

  1. 可先读引言,建立“一切选择皆有代价”的框架,再按兴趣跳读各章。
  2. 读到生命价格、女性价格等章节时,留意作者的立场与被省略的伦理争议。
  3. 每章末尾合上书,回想一件自己近期的消费决定,用书中视角重算一次成本收益。
  4. 与《魔鬼经济学》《怪诞行为学》对读,可比较不同作者处理同一类问题的差异。

About the publisher

CITIC Press China · Founded in 1988

Founded in 1988 and affiliated with China CITIC Group, CITIC Press focuses on business and economics, social sciences, literature and children's books, with common categories covering social sciences, finance, literature, Eastern philosophy and literary appreciation. Its library holds 91 titles, including Yuval Noah Harari's Sapiens trilogy, Thomas Piketty's Capital in the Twenty-First Century, Wu Xiaobo's Thirty Years of Strife: Chinese Enterprises 1978–2008, Nelly Sachs's The Weight of Butterflies: Selected Poems of Nelly Sachs, as well as New Interpretations of the Analects and Chiang Hsun's lectures on Dream of the Red Chamber. Its authors and translators include Lin Junhong, Ba Shusong, Chen Li and Chang Fen-ling. Overall, the press introduces influential works in finance and social sciences while balancing classic translation and local appreciation in literature and Eastern philosophy, combining academic depth with accessible reading.

Contents

  1. Everyday Economics

FAQ

这本书是讲投资理财的吗?
不是。它属于通俗经济学随笔,讨论价格如何渗透进生命、幸福、婚姻、工作、文化等领域,目的是提供观察世界的视角,不提供股票、基金等具体投资建议。
作者爱德华多·波特是谁?
美国记者,曾在墨西哥城、东京、伦敦、圣保罗和洛杉矶等地工作,2000年起任《华尔街日报》高级特约专栏作家,2004年加入《纽约时报》,2007年成为社论部成员。
中文版由谁翻译、哪家出版社出版?
中文版由赵德亮翻译,中信出版社2011年7月出版,属于“天天经济学”丛书,ISBN为9787508628233。
书里是否主张一切都该用钱衡量?
并非如此。作者认为人类是价格的创造者,也承认存在“没有价格”的东西,并专设“价格的失灵”一章讨论定价失败与泡沫。
需要经济学基础才能读吗?
基本不需要。全书以案例和故事为主,术语不多;但对供需、边际等概念有初步了解,会更容易把握作者的论证。

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