Corporate Cases

247 books

The Leadership Pipeline: Cultivating Leaders Through Job Rotation cover
Rating 4.0
The Leadership Pipeline: Cultivating Leaders Through Job Rotation Ram Charan China Machine Press · 2011 This is a systematic work by American management consultant Ram Charan on developing senior leadership talent. The author argues that one of the great…
The Fifth Discipline: The Dance of Change (Volume 2) cover
Rating 3.8
The Fifth Discipline: The Dance of Change (Volume 2) Peter Senge / Charlotte Roberts / Richard Rose / Brian Smith / George Roth CITIC Press · 2011 This is the second volume of The Fifth Discipline: The Dance of Change, which together with the first volume forms a complete practical guide to chang…
Harvard Business Review cover
Harvard Business Review Harvard Business Review Editorial Board China Securities Market Design and Research Center Harvard Business Review (HBR), founded in 1922, is the flagship management journal of Harvard Business School and has long been regarded as one of the…
Business Transformation: This Is How Traditional Enterprises Should Do E-Commerce cover
Business Transformation: This Is How Traditional Enterprises Should Do E-Commerce Ary College China Machine Press · 2014 This book is the companion volume to Transformation: How Traditional Enterprises Should Transition to E-Commerce, published by iResearch Academy. It w…
Galanz's "Two-Faced Strategy" cover
Galanz's "Two-Faced Strategy" Ling Zi / Yu Yaochang Sino-Foreign Management Magazine "Galanz's 'Two-Faced Strategy'" is an in-depth interview by Ling Zi, a reporter for the magazine Sino-Foreign Management, with Yu Yaochang, then deput…
McDonald's Marketing: Franchising to Global Success cover
McDonald's Marketing: Franchising to Global Success 彭程 / Wu Qi China Economic Publishing House · 2003 This book is one volume of the "Strong Century Marketing Series." Using McDonald's as a case study, it systematically traces the marketing path by whi…
Breakthroughs in Baijiu: A General Knowledge Course cover
Breakthroughs in Baijiu: A General Knowledge Course 罗兰·贝格 CITIC Press · 2014 Written by Roland Berger, this book is an industry-observation volume in CITIC Press's "General Knowledge Course" series. Taking China's baijiu indust…
The Power of Being Seen: What Is Kuaishou cover
The Power of Being Seen: What Is Kuaishou Kuaishou Research Institute CITIC Press · 2019 The Power of Being Seen: What Is Kuaishou was compiled by the Kuaishou Research Institute, the corporate think tank established by Kuaishou Technology…
Winning Through Operations: A Guide to Refined Operations in the Data Age cover
Winning Through Operations: A Guide to Refined Operations in the Data Age 秦涛 Publishing House of Electronics Industry · 2018 This is a practical book for operations professionals in internet and brick-and-mortar businesses. The author, Qin Tao, served early on as editor-in-c…
Winning with Action Learning (2nd Edition) cover
Winning with Action Learning (2nd Edition) 段泓冰 Beijing United Publishing Co., Ltd. · 2018 Winning with Action Learning (2nd Edition) summarizes years of experience in promoting and practicing action learning by Duan Hongbing, president of W…
Big Failures I & II (Revised Edition) cover
Rating 4.3
Big Failures I & II (Revised Edition) Wu Xiaobo Zhejiang University Press · 2013 Big Failures I & II (Revised Edition) is the signature work of financial journalist Wu Xiaobo, two volumes in one: Volume I examines how ten companies…
Exceptional Marketing: Wahaha—China's Most Successful Real-World Case Study cover
Rating 3.6
Exceptional Marketing: Wahaha—China's Most Successful Real-World Case Study Wu Xiaobo / 胡宏伟 Zhejiang People's Publishing House · 2002 Written by financial journalist Wu Xiaobo and senior Xinhua News Agency reporter Hu Hongwei, this book is a corporate case study of Wahaha, published …
The Gen Z Effect: The Six Forces Shaping the Future of Business cover
Rating 2.8
The Gen Z Effect: The Six Forces Shaping the Future of Business Thomas Kolopoulos / Dan Keldson CITIC Press · 2019 Gen Z, often called Generation Z, are digital natives of the mobile internet world. As they grow up, they form numerous clearly bounded and hard-to-re…
Six Classic Battles of American Corporate Competition cover
Six Classic Battles of American Corporate Competition Douglas Ramsay China Economic Publishing House · 1990 The author, Douglas Ramsey, is a veteran American business and economics journalist. Taking the perspective that "business is war," he examines in dep…
Valin: Embracing Crisis cover
Valin: Embracing Crisis Li Xiaowei This book examines the business practices by which Hunan Valin Steel Group (Valin Group) survived and grew amid fierce competition, setting out the su…
Essentialism: The Disciplined Pursuit of Less cover
Rating 3.9
Essentialism: The Disciplined Pursuit of Less 格雷戈·麦吉沃恩 Zhejiang People's Publishing House · 2016 Essentialism is the representative work of Greg McKeown, a British author and leadership consultant; its Chinese subtitle is “How to Handle an Overloa…
Solve: Marketing Is About Solving Competition cover
Solve: Marketing Is About Solving Competition 路长全 China Machine Press · 2003 This book is an early representative work by marketing practitioner Lu Changquan, built around the core proposition that "marketing is about solving c…
The Practice of Management cover
Rating 4.5
The Practice of Management Peter Ferdinand Drucker China Machine Press · 2018 Published in 1954, The Practice of Management is Peter Drucker's book that is widely regarded as the first to treat management as a whole: it was the …
Good Products, Good Ideas: Toyota's Marketing cover
Good Products, Good Ideas: Toyota's Marketing Hino Sanjushi Using Toyota as a case study, this book discusses how "good products" and "good ideas" support each other: on one hand, winning reputation through the…
Sanlian Life Weekly No. 20, 2025 (Issue 1339): China's Foreign Trade Is Upgrading cover
Sanlian Life Weekly No. 20, 2025 (Issue 1339): China's Foreign Trade Is Upgrading 生活·读书·新知三联书店 SDX Joint Publishing Company · 2025 This issue of Sanlian Life Weekly was published on May 19, 2025. It is the 20th issue of 2025 and the 1339th overall. Its cover theme is "China's Fore…