Money cover

Money

Rating 3.5
Word count
125 words
Chapters
13
ISBN
9787508634609

Tags

Summary

This book is the only officially authorized companion publication to CCTV's ten-episode major financial documentary Money, written by the core team behind major CCTV projects such as The Rise of Great Powers and Wall Street, with contributions from scholars including Wu Jinglian, Zi Zhongyun, Chen Zhiwu, Ba Shusong, Wang Wei, Zhu Ning, and Huang Ming, and published by CITIC Press in October 2012. The book follows the documentary's episode structure in ten parts: starting from "A Planet with a Price" and describing how money changed inventors' fates, built financial kingdoms, married into sports, and, through greed, triggered financial crisis after financial crisis; then returning to the origins of money, to see how Greek civilization and monetary history went hand in hand, how the Medici family acted as financial promoters of the Italian Renaissance, and how China's jiaozi became the origin of paper money. It then discusses in turn the fate of gold and the rise and fall of the gold standard, the journey of banks from goldsmiths' counters to modern corporations, central banks and the struggle over the right to issue currency, the erosion of empires by inflation, the three red lines of government financing (taxation, money printing, and government bonds), the contest of sovereignty along the path of exchange rates, the internationalization experiences of the pound and the dollar, and finally concludes with the euro and the European debt crisis, asking what the future of money holds. The book links the key junctures of world monetary history in accessible prose and includes color images, making it suitable as a paper-based open course on money.

Editor's review

这本书的独特之处,在于它同时带有两种视角:既有纪录片的镜头感,又保留了一份通俗货币史的骨架。全书从“有价星球”打开切口,几乎用讲故事的方式,把货币如何渗入发明、体育、金融这些看似不相关的领域讲清楚,再掉头回溯希腊城邦、美第奇家族和交子,让读者看到货币不是抽象的经济符号,而是一种塑造文明的力量。对普通读者而言,最直接的价值在于,它把通胀、汇率、央行独立性、政府筹资的三条红线这些通常出现在教材和研报里的概念,还原成了历史情境和现实问题。书中汇集了吴敬琏、资中筠、陈志武、巴曙松、王巍等学者的判断,适合作为形成基本货币观念的起点。需要提醒的是,全书正文约十二万字、篇幅紧凑,更接近纪录片的文字整理稿,深度有限;部分数据与案例停留在2012年的语境,欧债危机、美元地位等议题,今天的读者应结合后续变化来读。若把它当成一堂入门公开课,而不是货币理论的系统教材,收获会更准确。

Who it's for

A good fit for

  • 想系统入门货币与金融常识、又怕啃教材太枯燥的普通读者
  • 关注通胀、汇率、房价与个人财富关系的职场人士
  • 金融、经济、新闻传播专业低年级学生,可作课外读物
  • 喜欢《大国崛起》《华尔街》这类央视财经纪录片风格的观众

Not a good fit for

  • 希望获得严谨货币理论、模型推导与文献综述的专业研究者
  • 需要最新市场数据与近期政策分析的投资决策者
  • 偏好长篇深度论证、对通俗叙事和短文式章节不耐受的读者

Reading tips

  1. 先读引言和Part 01,建立“货币无处不在”的整体印象,再按自己的兴趣跳读黄金、央行或汇率章节。
  2. 每读完一个Part,用一句话写下该部分的核心问题,例如“钱从哪里来”,读完全书后再串成一条货币演化线。
  3. 涉及欧债危机、美元地位等2012年语境的内容,可配合近年的经济新闻对照阅读,注意哪些判断已经发生变化。
  4. 若对某一主题产生兴趣,可延伸阅读专业货币史或央行研究著作,本书更适合作为索引式的入门导览。

About the publisher

CITIC Press China · Founded in 1988

Founded in 1988 and affiliated with China CITIC Group, CITIC Press focuses on business and economics, social sciences, literature and children's books, with common categories covering social sciences, finance, literature, Eastern philosophy and literary appreciation. Its library holds 91 titles, including Yuval Noah Harari's Sapiens trilogy, Thomas Piketty's Capital in the Twenty-First Century, Wu Xiaobo's Thirty Years of Strife: Chinese Enterprises 1978–2008, Nelly Sachs's The Weight of Butterflies: Selected Poems of Nelly Sachs, as well as New Interpretations of the Analects and Chiang Hsun's lectures on Dream of the Red Chamber. Its authors and translators include Lin Junhong, Ba Shusong, Chen Li and Chang Fen-ling. Overall, the press introduces influential works in finance and social sciences while balancing classic translation and local appreciation in literature and Eastern philosophy, combining academic depth with accessible reading.

Contents

  1. Recommended Preface
  2. Introduction
  3. Part 01 A Planet with a Price: Money Changed Inventors' Fates / The Financial Kingdom Built by Money / When Money Married Sports / Greed for Money Triggered Financial Crisis After Financial Crisis / The Confusion Money Brings Us
  4. Part 02 Where It Comes From: Greek Civilization and Monetary History Went Hand in Hand / The Medici Family and the Italian Renaissance / China's Monetary History Begins with the Issuance of Jiaozi
  5. Part 03 The Fate of Gold: Gold and Silver Are Not Naturally Money, but Money Is Naturally Gold and Silver / The Gold Standard Put Gold on the Throne of the King of Money / The End of the Gold-Money Era / The New Mission Gold Bears Today
  6. Part 04 The Journey of Banks: The History of Banks—From Goldsmiths' Counters to Modern Banks / Illustrious Banking Families Rose on Credit / Who Protects the Money We Deposit in Banks? / The Formation of Modern Commercial Travel—From Family to Company / The Road to Banking Prosperity—Marketization and Risk Control
  7. Part 05 The Struggle for Power: Money Is the Symbol of Royal Power / The World's First Central Bank—the Bank of England / Central Banks: A Forgotten Topic / The Founding of the U.S. Federal Reserve System / Central Banks Must Be Independent of Governments
  8. Part 06 The Pain of Inflation: Inflation Was the True Cause of the Fall of the Ancient Roman Empire / The Emergence of Paper Money Made Inflation More Likely / Inflation, an Unbearable Weight in Life / How to Keep Inflation Within Bounds Is a Hard Question
  9. Part 07 Three Red Lines: A Government Printing Paper Money at Will Is No Different from Theft / Machiavelli Defined the Concept of the State / Heavy Taxes Sparked the American War of Independence / Raising Taxes Is Always a Sensitive Topic in Democracies / Poor Government, Rich Government
  10. Part 08 The Road of Exchange Rates: The Ancient Romans Opened the Road of Exchange Rates / The Gold Standard Extended the Road of Exchange Rates Around the World / Two Currency Wars Plunged the Road of Exchange Rates into Danger / Sovereign States Play the Game of Exchange Rates / Fixed or Floating Exchange Rates—How to Choose?
  11. Part 09 Beyond National Borders: The First International Currency—the History of the Pound / The Rise, Fall, and Future of the Dollar as an International Reserve Currency / Which Currency Will Become the International Currency in the Future?
  12. Part 10 How Far Is the Future: The Birth of the Nation-State and the Franco-Prussian War / The Writer Hugo and the Dream of European Unity / A Currency Beyond National Sovereignty—the Euro / The Outcome of the European Debt Crisis and the Future of Money
  13. Character Index

FAQ

这本书和纪录片《货币》是什么关系?
它是央视十集纪录片《货币》的唯一官方授权同名出版物,由纪录片主创团队编写,综合了纪录片的文字内容并精选部分图片,基本按分集主题展开,可以视为纪录片的纸质文字版。
这本书和《货币II》是同一本书吗?
不是。《货币》(ISBN 9787508634609)是2012年10月出版的纪录片同名书,以货币史脉络为主;《货币II》(ISBN 9787508634845)则汇总吴敬琏、陈志武等三十位学者的访谈与论述,侧重欧债危机、人民币国际化等现实议题。
没有任何经济学基础能读懂吗?
可以。全书以历史故事和案例切入,专业术语出现时会结合背景解释,正文约十二万字,属于财经普及读物;但若要真正理解通胀、汇率等机制,仍建议配合一本基础经济学教材。
书里的观点和数据过时了吗?
书中大量内容是货币史与制度演进,仍然有效;但涉及欧债危机走向、美元地位、人民币国际化等判断,写作时间在2012年前后,宜结合近十余年的实际发展对照阅读。
这本书适合当金融投资指南吗?
不适合。它提供的是货币的历史背景与制度常识,不包含具体投资方法、资产配置建议或市场预测,用作理解宏观环境的底层读物更合适。

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About the author

The Core Creative Team of Documentary Money is the collective credit for the documentary Money, rather than a single author. Public information is limited: the team's membership and individual backgrounds are not recorded in our database and are therefore not elaborated here. As the creative group behind an economics documentary centered on money, the team explores the origins and evolution of money and its role in modern economic life, turning an abstract concept into tangible historical and real-life scenes that combine popular education with an observational appeal. Our database holds only one related work, Money, commonly classified under personal finance and economics. It should be noted that this credit refers to team collaboration rather than individual authorship; readers may regard the text as an offshoot of the documentary, with a style that echoes its visual narrative and emphasizes clarity, organization and readability, suitable for general readers interested in money and basic economic knowledge.