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Peddling Prosperity

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Peddling Prosperity is a work of economic commentary written in 1994 by Nobel laureate Paul Krugman, originally published in English as Peddling Prosperity: Economic Sense and Nonsense in an Age of Diminished Expectations; the Chinese edition was translated by Liu Bo and published by CITIC Press. Centered on U.S. economic policy debates from the 1970s through the 1990s, the book pursues one core question: why, in an era of slowing growth, stagnant productivity, and worsening income distribution, do all manner of "miracle cures" always find a market? The book falls roughly into three parts. Part One traces the rise of conservative economics: the monetarist and rational-expectations attacks on Keynesianism, supply-side claims about tax cuts and growth, and the debates over taxes, regulation, and the productivity slowdown. Part Two examines the economic record of conservative governments: growth performance, income distribution, budget deficits, and conservative experiments in Britain and elsewhere. Part Three turns to "the pendulum swings left," discussing why Keynesianism endures, how path dependence and QWERTY-style historical accidents shape industrial advantage, and how strategic trade theorists challenge the free-trade orthodoxy. Krugman calls the economic ideas produced to meet political demand the wares of "policy entrepreneurs," noting that the marketplace of ideas has supply and demand: politicians need theories that justify their positions, while scholars need influence and audiences. He argues that serious economic analysis, though plain and unglamorous, comes closer to the truth than elegantly packaged empty talk. Written with a sharp pen and almost no mathematics, the book is a classic primer for understanding contemporary macroeconomic thought and public policy debate.
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9787508619224

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Summary

Peddling Prosperity is a work of economic commentary by Nobel laureate Paul Krugman, published in 1994 under the full title Peddling Prosperity: Economic Sense and Nonsense in an Age of Diminished Expectations. The Chinese edition was translated by Liu Bo and published by CITIC Press. Taking as its thread the economic policy debates in the United States from the 1970s through the 1990s, the book pursues a central question: why, in an era of slowing growth, stagnant productivity, and worsening income distribution, do all manner of miracle cures always find a market?

The book falls roughly into three parts. The first traces the rise of conservative economics: the monetarist and rational-expectations assaults on Keynesianism, supply-side claims about tax cuts and growth, and the disputes over taxation, regulation, and the productivity slowdown. The second examines economic performance under conservative governments: growth, income distribution, budget deficits, and conservative experiments in Britain and elsewhere. The third turns to the leftward shift in fashion, asking why Keynesianism has proved so enduring, how path dependence and QWERTY-style historical accidents shape industrial advantage, and how strategic trade theorists have challenged the orthodoxies of free trade.

Krugman calls the economic ideas manufactured to meet political demand the products of policy entrepreneurs, noting that the marketplace of ideas, too, has its supply and demand: politicians need theories that justify their positions, while scholars need influence and audiences. He argues that serious economic analysis, though plain and unglamorous, comes closer to the truth than elegantly packaged rhetoric. Written with verve and almost entirely free of mathematics, the book is a classic primer for understanding contemporary macroeconomic thought and public policy debate.

Editor's review

克鲁格曼在写这本书时还未获诺奖,但“文章写得最好的经济学家”的名声已经确立。他做了一件不讨巧的事:不推销任何一种主义,而是拆解那些被推销得最响亮的主义。供给学派、理性预期、战略贸易论,在他的笔下一一被放回它们诞生的政治土壤里检视:哪些是真学问,哪些只是为特定结论量身定做的包装。 这本书最耐读的地方在于它的“元层面”。它谈的是经济学,讲的却是思想如何被生产、被推销、被消费:政治家需要论证,学者需要听众,中间人靠撮合二者获利。克鲁格曼对“政策企业家”的刻画既刻薄又准确,读来常常让人会心一笑。更难能可贵的是,他在批评对手时也不回避左翼阵营的盲点,对凯恩斯主义的辩护是有限度的、有条件的。 书中不少判断已被时间验证:关于路径依赖与产业优势的讨论,关于收入分配与政治同盟的互相强化,关于贸易战“向自己开火”的论断,在今天读来依然锋利。若你想弄明白“经济学家为什么总在吵架,而电视上吵架的那些人为什么往往不是在讲经济学”,这本书是很合适的入口。它不给结论,给的是判断结论的方法。

Who it's for

A good fit for

  • 对宏观经济政策与公共辩论感兴趣的非专业读者,想听懂新闻里的经济争论
  • 经济、金融、公共管理专业学生,作为经济思想史与政策史的补充读物
  • 常读财经评论与专栏、希望提高辨别力的读者,想学会辨认包装过的观点
  • 对凯恩斯主义、供给学派、战略贸易论等流派有好奇心的入门者

Not a good fit for

  • 希望系统学习宏观经济学模型、公式与推导的读者,本书没有技术性内容
  • 只想要具体投资建议或经济预测的读者,本书是思想评论而非操作手册
  • 对美国20世纪70—90年代政治经济背景完全陌生、且不愿补充背景的读者,读来可能觉得人名与事件密集

Reading tips

  1. 先读“引言:寻找魔术师”,它交代了全书的问题意识与“政策企业家”这一核心概念,读完再进正文会顺畅很多
  2. 三部分可按兴趣调整顺序:关心当下争论的可先读第三部分战略贸易论与路径依赖,再回头补前两部分的历史脉络
  3. 读到具体人名与法案时不必强记,把握“理论—政治需求—政策后果”这条线索即可,读完全书再回看会更清楚
  4. 可配合克鲁格曼《萧条经济学的回归》《一个自由主义者的良知》对读,形成对其政策立场更完整的认识

About the publisher

CITIC Press China · Founded in 1988

Founded in 1988 and affiliated with China CITIC Group, CITIC Press focuses on business and economics, social sciences, literature and children's books, with common categories covering social sciences, finance, literature, Eastern philosophy and literary appreciation. Its library holds 91 titles, including Yuval Noah Harari's Sapiens trilogy, Thomas Piketty's Capital in the Twenty-First Century, Wu Xiaobo's Thirty Years of Strife: Chinese Enterprises 1978–2008, Nelly Sachs's The Weight of Butterflies: Selected Poems of Nelly Sachs, as well as New Interpretations of the Analects and Chiang Hsun's lectures on Dream of the Red Chamber. Its authors and translators include Lin Junhong, Ba Shusong, Chen Li and Chang Fen-ling. Overall, the press introduces influential works in finance and social sciences while balancing classic translation and local appreciation in literature and Eastern philosophy, combining academic depth with accessible reading.

Contents

  1. About the Book and Its Author Paul Krugman
  2. Preface
  3. Translator's Preface
  4. Introduction: Looking for the Magician
  5. Part One: The Rise of Conservative Economics
  6. Chapter 1: The Attack on Keynes (The Business Cycle, Keynes's Theory of Depression, Milton Friedman: Monetarism and Stagflation, Rational Expectations, The 1980 Situation)
  7. Chapter 2: Taxes, Regulation, and Growth (The Productivity Slowdown, Why Productivity Slowed, Taxes, Incentives, and Growth, The Cost of Regulation, The 1980 Situation)
  8. Chapter 3: The Supply-Siders (Who the Supply-Siders Are, Supply-Side Propositions, International Economics)
  9. Part Two: The Conservative Record
  10. Chapter 4: The Question of Economic Growth
  11. Chapter 5: Income Distribution
  12. Chapter 6: The Budget Deficit
  13. Chapter 7: Conservatives Abroad
  14. Part Three: The Pendulum Swings Left
  15. Chapter 8: The Enduring Keynesianism
  16. Chapter 9: QWERTY Economics
  17. Chapter 10: The Strategic Traders
  18. Chapter 10 Appendix: Productivity and International Competitiveness
  19. Conclusion

FAQ

这本书和克鲁格曼的《一个自由主义者的良知》有什么区别?
《兜售繁荣》写于1994年,聚焦经济学思想与政策辩论本身,剖析保守主义经济学各流派与凯恩斯主义的攻防,属于经济思想评论;《一个自由主义者的良知》则更侧重美国政治史与不平等问题,带有鲜明的党派立场。前者更像“方法论”,后者更像“政治宣言”。
没有经济学基础能读懂吗?
可以。全书几乎不用数学和模型,克鲁格曼以专栏作家的笔法写作,用托儿合作社的票券故事解释衰退与货币问题。但书中涉及美国70—90年代的人物与政策较多,缺少背景时可能读得慢,建议边读边查关键事件。
这本书的观点今天还成立吗?
书中对供给学派减税承诺、理性预期过度自信的批评,以及路径依赖、贸易战两败俱伤等判断,大体经受住了时间检验。但书中讨论的具体数据与政策环境属于90年代初,不宜直接套用到当下,读者需注意语境差异。
本书是哪个中文版本?译者是谁?
目前流传较广的是中信出版社版本,译者为刘波,属“诺奖得主克鲁格曼系列”。此外还有四川人民出版社的旧译本,由胡苏云、赵敏等翻译,书名副题作“经济意识和空谈”。选购时注意区分版本与译者。

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About the author

Paul Krugman Author

Paul Krugman is an author whose writing on international economics and financial affairs has drawn attention among Chinese readers; his nationality and dates of birth and death are not clearly established in publicly available information. This site holds three of his works, including Pop Internationalism (cataloged twice) and Peddling Prosperity, commonly classified under economics and finance. Judging from these works, he tends to discuss international trade, economic policy, and popular economic ideas in a argumentative style, using accessible language to unpack technical issues and question widely accepted claims. Because verifiable biographical information is very limited here, no inferences are made about his education, positions, or awards; readers may turn to his works to understand his writing orientation and influence.