The Story of SF Express
Tags
Summary
Editor's review
Notably, the book does not stop at the surface narrative of business success stories; through its exploration of Wang Wei's practice of integrating Buddhist principles with corporate management, it touches on a cultural theme distinctive to the growth of Chinese private enterprises. For readers eager to understand the forces driving change in China's logistics industry, the account of the pains of transitioning from a franchise model to direct operation, and reflections on frontier arrangements such as drone delivery, offer industry insight beyond news reports.
It should be noted that, because the book was completed relatively early (2018), it does not yet cover new challenges SF has faced in recent years, such as community group buying and the rise of J&T Express. Precisely for this reason, however, the book becomes a historical slice for observing a company's strategic resolve—when readers revisit those choices about 'sticking to a high-end positioning' and 'rejecting short-term gains' against today's new landscape in the logistics industry, they may gain deeper insight.
Who it's for
A good fit for
- Researchers interested in change in the logistics and supply chain industry
- Entrepreneurs and managers who follow the growth paths of Chinese private enterprises
- Business learners who want to understand the essential differences between direct-operation and franchise models
- Readers curious about Wang Wei's personal management philosophy and Buddhist business practice
Not a good fit for
- Readers seeking analysis of the latest industry competition (supplementary post-2020 material is recommended)
- Readers looking for entertaining, gossip-style secrets about entrepreneurs
Reading tips
- You may first read Chapter 4, 'Expansion Against the Tide During SARS,' to feel the tension of strategic decisions in a crisis.
- Combine it with recent SF financial reports and industry coverage for extended reflection, forming a dynamic cognitive framework.
- Focus on the discussion in Chapter 9 on 'balancing investment in technology and labor costs'—this issue remains a core industry contradiction to this day.
About the publisher
China Overseas Publishing House focuses on philosophy, history, world classics and mystery and detective fiction, with a secondary interest in foreign literature and folk literature. Its catalogue of roughly 960 titles includes Wittgenstein's Tractatus Logico-Philosophicus, Jiang Tingfu's Modern Chinese History, Margaret Mitchell's Gone with the Wind, Arthur Conan Doyle's Complete Sherlock Holmes, Antoine de Saint-Exupéry's The Little Prince, as well as Classic Collected Edition of Greek Myths and a beautifully illustrated edition of Zhuangzi, giving it a publishing profile centred on classic translations and traditional Chinese culture. Its authors and translators range from Wittgenstein, Jiang Tingfu, Mitchell, Conan Doyle and Saint-Exupéry to Huang Min, Fu Donghua and Liu Shijie. Public information about its editorial philosophy and series system is limited.
Contents
- 版权信息
- 序言
- 01 顺丰，上市了！
- 1．顺丰，上市了
- 2．观念的转变
- 3．投身资本市场
- 4．首次融资
- 5．借壳上市，是无奈，也是必然
- 6．他超越了曾经的华人首富
- 7．将中国快递业做大做强
- 02 落地生根的顺丰
- 1．高中毕业的“水货佬”
- 2．靠“人肉运输”的特快专递
- 3．抛弃“携带”，开启系统化模式
- 4．守成还是扩张，这是一个两难的抉择
- 5．危机中的转机
- 6．向国际化快递企业进军
- 03 由加盟到直营
- 1．加盟之利，加盟之弊
- 2．轰轰烈烈的收权运动
- 3．直营征服客户
- 4．直营中的困境
- 5．当直营遇上电子商务
- 6．将直营网点开到乡下
- 04 战略与战术
- 1．以商务件为主，定位中高端
- 2．只收小件，拒绝重货
- 3．细分市场和客户
- 4．开启个性化服务
- 5．精细化的价格策略
- 6．借助高科技的力量
- 7．营销也要与众不同
- 05 跨界转型，布局电子商务
- 1．试水E商圈
- 2．顺丰尊礼会
- 3．顺丰优选
- 4．“嘿客”的前世今生
- 5．跨境电商全球顺
- 6．顺丰大当家
- 06 与金融“联姻”
- 1．“顺丰宝”挂牌“营业”
- 2．顺银金融落地
- 3．互联网金融的商业版图
- 4．开启移动互联网终端
- 07 顺丰的企业管理
- 1．探寻适合企业自身的管理模式
- 2．练好内功，打造“经营五元素”
- 3．靠心法四诀避免“走火入魔”
- 4．让所有人心态归“零”
- 5．诚信管理
- 08 这些年，与顺丰并肩而行的同行
- 1．相似的发展轨迹
- 2．与“EMS”一起成长
- 3．来自国际快递巨头的挑战
- 4．是对手，也是伙伴
- 5．从市场竞争到资本对决
- 09 创业者的气质
- 1．低调做人，高调做企业
- 2．最有信仰的工作狂
- 3．专注与专一
- 4．信仰让人自律和感恩
- 5．王卫的企业家情怀
- 6．公益之路
FAQ
What are the main differences between this book and other SF-related works on the market?
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As a business case study, how objective is the book?
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About the author
Meng Fanhua is a Chinese book author about whom relatively little public information is available. Only one published work by this author has been identified, Shunfeng Zhuan (A Biography of SF Express), which is usually classified as a management title. Based on the available information, Meng Fanhua's writing focuses on the growth and business practices of Chinese express delivery and logistics companies, using SF Express, a representative firm in the industry, as the subject. Through the company's development, the book presents the business choices and management experience of a private logistics enterprise in a competitive market. Works of this kind typically combine documentary organization with case-based narrative and are intended for readers interested in corporate history, the logistics industry, and business management. Because little has been disclosed about the author's own background, Meng Fanhua's identity, profession, and full body of work remain unclear, and a fuller assessment of the author and the writing will depend on the release of more works and materials.
