Gathering Fortune
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Summary
He Cai uses maxims that align with the laws of wealth in modern society to explain in depth the wealth logic of seeking wealth, managing wealth, and ultimately aligning with wealth, enabling readers to grasp in the shortest time the deeper laws of wealth circulation and distribution, and to decode the wealth code and paths to wealth creation in the new era.
Editor's review
In content, *He Cai* moves beyond the conventional personal-finance guide by emphasizing the idea of "he"—harmony—that is, wealth should be integrated with one's values, rhythm of life, and long-term vision. The book offers practical strategies to help readers examine their financial habits while guiding them to reflect on what wealth truly means. This blend of the practical and the philosophical sets the book apart from the many other works on money management.
For contemporary readers, who often feel torn between material pursuits and spiritual fulfillment, *He Cai* works like a mirror, prompting us to ask: Are we managing wealth, or is wealth managing us? Combining case studies with theory, the author shows that sustainable financial health lies not in blind accumulation but in organic integration.
Overall, this is a book worth revisiting at different stages of life. It offers no shortcut to getting rich quick; instead, it advocates a steady, clear-eyed view of wealth. For readers who wish to rethink their relationship with money, the book provides valuable perspectives and tools.
Who it's for
A good fit for
- Professionals who want to build a systematic approach to wealth management
- Young and middle-aged readers seeking balance between finances and life
- Beginners with some grounding in personal finance who want a deeper understanding
- Thoughtful readers who value integrating their values with their relationship to money
Not a good fit for
- Readers looking for short-term speculative tactics or get-rich-quick schemes
- Professional investors who prefer highly technical financial data analysis
Reading tips
- Reading the chapters in order is recommended; after each chapter, jot down brief notes on your own situation
- Pause while reading to consider how your personal financial goals align with the book's ideas
- Discuss the book's viewpoints with trusted family members or friends to expand how you apply them
About the publisher
China Fortune Press Co., Ltd. publishes in fields including logistics and supply chain, finance, economic management, humanities and social sciences, and literature and art. Its catalog also reflects common categories such as social fiction, law, management, essays and miscellaneous writings, finance and economics, and biography. Representative books include Desire, Wolf Smoke over the Bean Field, Understanding the New Marriage Law through Case Disputes: A Judge Explains the New Marriage Law, Huaxia Cornerstone Management Review Vol. 53 and Vol. 54, One Year, Blue Helmet Diary: Peacekeeping Days in Liberia, and Managers' New Business Thinking. Authors include Xiao Linjun, Wan Chongshan, Liu Zebang, Huaxia Cornerstone Consulting Management Group, Zhu Jia, Jiang Wei, and Xing Guoying. As public information is limited, this profile focuses on the publishing characteristics shown by the press's in-house titles, which combine professional management, finance, and legal practice with fiction, essays, and documentary writing.
Contents
- 版权信息
- 前言
- 第一章 生财有道——扫除败财的执念与偏见
- 01 金钱是铸造自由的工具
- 02 学历是基石，能力是阶梯，人际关系是桥梁，思维是指南针
- 03 薪酬是加法，投资是乘法
- 04 从未得到过，有什么资格谈放下？
- 05 想要的东西自己争取，别人给的终究带着利息
- 06 财富是指在你睡觉时仍能为你赚钱的资产
- 07 舍不得花钱，赚不到大钱
- 08 做没有做过的事叫成长，做不敢做的事叫突破
- 09 赚大钱的人，一定要打破某种规则
- 第二章 宁缺毋滥——谁是你的超级合作者？
- 10 你吸引谁，谁就决定你的未来
- 11 朋友要多，知己可以少；商务酒局要多，同学聚会可以少
- 12 不和私事太多的人合伙
- 13 不和情绪容易失控的人合伙
- 14 不和轻易突破底线的人合伙
- 15 定期清理“无效”好友，空间留给重要的人
- 16 不要跟愤世嫉俗和消极悲观的人合作，他们的预言会自我实现
- 17 来自下属的危险和来自敌人的一样多
- 18 和气生财，争斗败财
- 19 用钱赚钱得狠；用资源赚钱得圆滑；用人赚钱得豁达！
- 20 借鸡生蛋，要把利益平衡做好
- 21 99%的人都可以得罪，别害怕
- 22 你可以相信人，但不能相信人性
- 23 远离不出钱不出力还喜欢提意见的人
- 24 那些总在消耗你的人和事，多看一眼都是过错
- 25 大人物面前无须自卑，你又不欠他钱
- 26 你可以很穷，但不能让人一眼看上去就感觉你穷
- 第三章 赚钱两件事——顺势与借势
- 27 财富是对认知的补偿，而非对勤奋的奖励
- 28 100%有把握的事情，大概率不赚钱
- 29 门槛越低，争斗越残酷
- 30 兴趣是择业的老师，耻辱是赚钱的教练
- 31 金钱不是生活的全部目的，但梦想的生活需要金钱成就
- 32 创业是终极的自我表达，也是自我实现的顶级工具
- 33 今天的优势会被明天的趋势代替
- 34 钱是解决问题的回报
- 35 选择大于努力
- 36 创业是人生钱，投资是钱生钱
- 37 时不到不要强求，势不变不可强成
- 38 顺势而为，借势而进，造势而起，乘势而上
- 第四章 看穿人性能聚财，利用人性能通财
- 39 谁能让别人舒服，谁就能把钱揣兜里
- 40 不一定卖得便宜，但一定要让客户觉得占了便宜
- 41 不过情关，莫谈富贵
- 42 永远不要试图去改变任何人
- 43 你对别人再好，都不如对别人有用
- 44 困难是硬刀子，吹捧是软刀子。硬刀子好躲，软刀子难防
- 45 金钱，可以解决大多数问题；冷漠，可以省去 80%的麻烦
- 46 人们嘲笑的不是你的梦想，而是你的实力
- 47 利益一致，浑人面善；利益冲突，亲友反目
- 48 真正的来钱之道，谁也不能说
- 49 向上不聊穷，向下不聊富
- 50 借钱要慎重，救急不救穷
- 第五章 成功不是等来的，而是“卷”出来的
- 51 能赚大钱的事儿，往往没有“不卷”的
- 52 给时间定价，逼自己升值
- 53 不要假装很努力，结果不会陪你演戏
- 54 很多赚钱的道理，到了年纪大家都懂，但社会比的是谁先懂
- 55 做生意，不要赚最后一个铜板
- 56 永远记住，与利益无关的对错没有任何意义
- 57 做事的人总觉得时间不够用，不做事的人总觉得来日方长
- 58 找到你真心喜欢的领域，开始模仿，然后再创新
- 59 没钱别要面子，没人给你；有钱不用要，到哪都有面子
- 60 怕你躺平，更怕你开窍
- 61 富人只信等价交换，你用什么资源帮我，我就用什么资源帮你
- 第六章 念好生意经，赚够人生第一桶金
- 62 你必须在风调雨顺的三年里，攒下你未来十年的生活费
- 63 永远留一笔备用金，不要告诉任何人
- 64 赚信息差的钱，我知道你不知道；赚认知差的钱，我懂你不懂；赚执行力的钱，我做你不做
- 65 高客单价更好做，收费不上不下最难熬
- 66 不懂的行业莫碰
- 67 能独资就别合伙
- 68 夫妻店和睦才能生财，吵架财神爷都会跑掉
- 69 普通人要远离重资产创业
- 70 利润是面包，现金流是血液；面包没了饿几天没事，血液没了会立刻死亡
- 71 永远不要在情绪激动时撕毁钱或损坏物品
- 72 努力去赚钱，也认真去花钱。买能力范围内最优质的东西
- 73 不能死守，该变就变
- 74 做生意要学会抹零，同时不要赊账
- 第七章 世道通透方可财气纵横
- 75 一切皆有价格
- 76 经济独立是基本安全，财富自由是至高追求
- 77 用头脑赚钱，而不是用时间赚钱
- 78 你所赚的每一分钱，都是你对这个世界认知的变现
- 79 你所亏的每一分钱，都起于你对这个世界认知的缺陷
- 80 穷人的钱是“生活资料”，富人的钱是“生产资料”
- 81 穷人眼中的钱是个数量单位，富人眼中的钱是个时间单位
- 82 大部分穷人喜欢提高认知，但不喜欢提高赚钱的技能
- 83 世界上最好的心理医生，是有钱的自己
- 84 赚钱无休，事业至上
- 85 穷人做事啰唆，富人做事直接
- 86 财富，是世界上最有灵性的东西，你越懂它，它越接近你
- 87 横财突降，切勿得意忘形
- 88 财不入急门
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About the author
Bao Wen is an author about whom limited public information is available. Seven of his works are currently included in the collection, spanning such fields as applied psychology, management, inspirational growth, and Eastern philosophy. Among his representative works, The Complete Book of Game Psychology reflects his interest in psychological games and decision-making behavior, while The Cunning: Historical Close-ups of the Three Kingdoms' Great Strategists turns to the interpretation of historical figures and strategic wisdom, showing an approach that combines traditional wisdom with practical application. At the same time, several Harvard-themed works—such as Harvard's Youth Is Not Confused, 15 Outstanding Abilities Harvard Has Taught Students over a Century, 15 Excellent Qualities Harvard Has Taught Students over a Century, and 20 Human Weaknesses Harvard Has Taught Students to Overcome over a Century—focus on adolescent growth, character development, and self-improvement, written in a clear and accessible style of practical guidance. He Cai addresses management and views on wealth. Overall, Bao Wen's works are aimed at general readers and emphasize inspiring thought through cases and reasoning, moving between psychology, inspiration, and history and culture, with a plain style close to everyday reading needs.
