Born for Data
Tags
Summary
Editor's review
Who it's for
A good fit for
- Non-technical readers seeking to build basic big data concepts and ways of thinking
- Practitioners concerned with data applications in smart transportation, healthcare, education, and other fields
- Business managers who need cases to understand the value of data
- Introductory readers interested in how big data is implemented in China
Not a good fit for
- Readers seeking specific algorithm implementation and programming technical details
- Researchers seeking a rigorous academic theoretical system and model derivation
- Engineers expecting a purely technical manual-style reference
Reading tips
- Read the general chapters first to grasp the author's judgment on the big data era, then select industry cases as needed.
- When reading each case, try to identify its data sources, analysis goals, and decision-making methods.
- Take notes for your own industry and consider which steps could be improved by speaking with data.
- Use the cases as discussion material with colleagues around real problems.
About the publisher
Beijing United Publishing Co., Ltd. is a publisher known for its literature and history titles, with 2,065 books in the collection. Its publishing covers foreign literature, contemporary Chinese prose and essays, history, folk literature, and cultural books. Its list ranges from Sima Qian's complete edition of the Records of the Grand Historian to foreign classics such as The Book of Disquiet, All Quiet on the Western Front, Snow Country, The Stranger, and Jean-Christophe, as well as modern Chinese works including Teahouse and Dawn Blossoms Plucked at Dusk. Its authors and translators include Yasunari Kawabata, Fernando Pessoa, Erich Maria Remarque, Jin Xinyi, Zhou Miao, and Chen Chao. Public information is limited, but its catalogue reflects a balance between Chinese and foreign literary classics and historical and cultural works.
Contents
- 版权信息
- 自序 在麻瓜和魔法师之间作出选择
- 第1部分 大数据时代，用数据说话
- 01 从万物皆数到万事皆数
- 02 从十数九表到数态万千
- 03 从隔水相望到阡陌交通
- 04 大数据驱动新工业革命
- 第2部分 大数据1.0：分析
- 05 统计呈现洞见
- 06 关联蕴含价值
- 07 预测指导决策
- 第3部分 大数据2.0：外化
- 08 寻求外部数据的帮助
- 09 自身数据的外部价值
- 10 机器学习，数据外化最神奇的利器
- 第4部分 大数据3.0：集成
- 11 数据交易：数据资源的汇聚地
- 12 数据城堡：数据人才的竞技场
- 13 创新工厂：数据技术的嘉年华
- 结束语 成为大数据企业
- 致谢
FAQ
Does this book require programming or statistics background?
Which fields do the cases mainly cover?
What is the use of this book for non-technical roles?
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About the author
Zhou Tao (1946–2023) was a prominent contemporary Chinese poet and essayist. His ancestral home was Shanxi, he was born in Beijing, and he moved to Xinjiang in 1955. He served as director of the creative office of the Xinjiang Military Region and as a first-class writer, and was honorary chairman of the Xinjiang Federation of Literary and Art Circles and the Xinjiang Writers Association. A leading figure of the New Frontier Poetry movement, he wrote mainly poetry and essays. His poetry collections Shenshan and Yemaqun, and essay collections Xishi zhi Niao, Youmu Changcheng and Wuli Huangyuan, draw on the landscapes and frontier life of Xinjiang, with broad vision, concise language and a blend of lyricism and reflection. He won the essay award of the first Lu Xun Literature Prize in 1996 and died in Urumqi in November 2023. The library also holds several of his works on medicine, finance and data, though public information on this side of his work is limited.
