About the author
The Spirit of Craftsmanship: A Roadmap for National Strategic Action
Peking University Press · 2025
Taking the craftsman spirit as its baseline, this book analyzes in depth, from historical, policy, practical, human and other dimensions, the factors …
Reverse Profitability: 6 Major Plans and 9 Major Models for Corporate Profitability
China Machine Press · 2025
This is a new era in which everything is being reborn. Traditional profit models have entered the valley of death, and the era of reverse profit is ac…
Brand Monetization: Using Super Roadshow Techniques to Win the Dividend of Hearts
China Industry and Commerce Associated Press · 2022
In this book, the author uses his original brand "Big Dipper" model—the true cause of monetization, the essence of monetization, the logic of monetiza…
Craftsmanship 2
China Industry and Commerce Associated Press · 2020
Craftsmanship is the brand capital that sustains a company's survival and growth, and a moral compass for employees' cognitive upgrading. Build a valu…
The Spirit of Craftsmanship: Evolving Toward Value-Oriented Employees (Collector's Edition)
China Industry and Commerce Associated Press · 2019
Craftsmen are calm, at ease, fulfilled, joyful, and happy, living in the present and strong within; hired hands are restless, gloomy, and anxious, for…
The Spirit of Craftsmanship (1-10)
China Industry and Commerce Associated Press · 2016
Craftsmanship: Evolving Toward Value-Driven Employees is chiefly about the craftsman's calm, ease, fulfillment, joy, and happiness. Living in the pres…
Publishers
China Industry and Commerce Associated PressPeking University PressChina Machine Press