蔡颖

Cai Ying: publicly available information is limited, and no clear biographical details about this author can be verified. Judging from the three works held in the collection, the writing focuses on e-commerce visual design and the visual presentation of online store products, covering practical areas such as visual design for e-commerce pages and the shooting and post-processing of product images and videos. E-Commerce Visual Design (2nd Edition, MOOC Version) and E-Commerce Visual Design (Video-Guided Version) belong to the same line of topics: the former supports teaching in a MOOC format, while the latter emphasizes video guidance; both are aimed at the teaching and practice of e-commerce visual design. Product Image and Video Shooting and Processing for Online Stores (Micro-Lecture Version) extends the perspective to the capture and processing of product imagery. The works are commonly classified under management and design, indicating that the content balances visual presentation with the practical needs of store operations and is suitable for e-commerce practitioners and students in related fields.