The Art of Behavior

Name: The Art of Behavior
ISBN: 9787516820995

Ye ZhouTaihai Publishing House · ChinaDec 2018

3.7

Word count: 94K words
Chapters: 57
ISBN: 9787516820995

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Summary

Life everywhere requires us to make decisions, make choices, and take action. "One move affects the whole body"; "one careless move and the whole game is lost." If a decision is wrong, execution will go wrong and action will fail. The errors caused by one imprudent decision can affect every level of our lives, bringing us setbacks and losses and sometimes even catastrophic consequences. Therefore, how to avoid wrong decisions and behaviors will inevitably affect the trajectory of our lives and our path to success. This is a serious life problem that every one of us cannot avoid and must treat prudently, think through carefully, and strive to solve. The book lists 55 typical decision-making and execution thinking traps closely related to life, involving such fields as emotion, psychology, interpersonal relationships, love, investment, communication, and management. Vividly and yet concretely and convincingly, it points out the root causes of our decision-making and execution errors and gives ways to correct them, allowing readers to avoid various traps in decision-making and execution, correct their behavior, make the most reasonable and wisest choices, and improve effectiveness in life and work.

Editor's review

The Art of Behavior is a comprehensive work by the Chinese psychology researcher Dr. Ye Zhou, whose core value lies in a profound integration and reconstruction of classic Western behavioral psychology theories with Eastern wisdom. This book is not a simple pile of theories; rather, it starts from "behavior," the most intuitive human phenomenon, and analyzes layer by layer the psychological mechanisms, social motivations, and cultural codes behind it. With his solid academic foundation and rich consulting cases, Dr. Ye Zhou constructs a clear framework for understanding the behavior of oneself and others. The discussions of key topics such as "habit formation," "decision biases," and "social influence" cite rigorous psychological experiments and are supplemented by vivid real-life examples, making profound theories tangible and perceptible. What is especially rare is that the author does not stop at explaining "what" and "why" but provides a large amount of practical guidance on "how to do it," giving the book the utility of a tool book. For today's modern society, with its information overload and complex relationships, this book is like a precise map, helping readers find a clear path through the maze of countless behaviors and achieve more effective self-management and interpersonal interaction. Its writing is plain and restrained, and its argumentation is logically rigorous, reflecting the author's deep academic accomplishment and humanistic concern.

Who it's for

A good fit for

Ordinary readers who hope to systematically understand the psychological principles behind behavior
People who persistently pursue self-knowledge and personal growth
Professionals in management, sales, education, and other fields that require deep interpersonal insight
Learners interested in psychological applications that integrate Eastern and Western perspectives

Not a good fit for

Readers seeking fast-food, fragmented psychological tricks or instant successology
Researchers expecting highly specialized, purely academic theoretical discussion

Reading tips

It is suggested to read the chapters in order to build a complete knowledge framework, and to take notes on key concepts
While reading, reflect in light of one's own experience and try using the book's theories to analyze specific behaviors of oneself or others
The practical methods offered in the book can be treated as "behavioral experiments," with one or two chosen for trial and observation in life

About the publisher

Taihai Publishing House China · Founded in 1997

Founded in 1997 and based in Beijing, Taihai Publishing House takes “building cultural bridges and promoting cross-strait unity” as its mission, focusing on Taiwan-related studies, social sciences and humanities, Chinese and foreign history, and literature. Judging from the 709 titles in the database, its publishing centers on foreign literature and classic works, with attention to Eastern philosophy, architecture, and social culture. Representative books include Hermann Hesse’s Siddhartha and Steppenwolf and the four-volume Hesse literary series, Liang Sicheng’s A History of Chinese Architecture, Lao She’s Teahouse (unabridged classic edition), Sun Wu’s The Art of War, and collections by W. Somerset Maugham, Yasunari Kawabata, and Yukio Mishima. Its authors include major foreign writers such as Hesse, Maugham, Kawabata, and Mishima, as well as Liang Sicheng, Lao She, and Sun Wu. Its publishing features complete presentation of classic texts and series-based organization of foreign literature; public information on its Taiwan-related studies titles and authors is limited.

版权信息
前言
1 我们总是低估了极端事件发生的概率
2 头昏脑涨时尽量不要拍板
3 不是选择难，是你选择了“难”
4 没有最好的选择，只有适合的选择
5 为什么我们越自以为精明，做事越离谱
6 为什么好端端的你总是“疑神疑鬼”
7 你为什么会给自己制造麻烦
8 为什么你对越反感的东西记得越深刻
9 为什么你不是答案，就是问题
10 如果情况不明，请不要采取任何行动
11 你是否成了眼高手低的“地球人”
12 如果不知道怎么做，最好先别做
13 为什么新年时下的决心很难实现
14 你不妨和大家唱“对台戏”
15 及时扔出“烫手山芋”，别当最大笨蛋
16 你不是太勤奋，就是太懒惰
17 没有选择余地的选择等于没选择
18 你为什么不要相信证人的“振振有词”
19 控制好你的胃口，谨防成为他人的“盘中餐”
20 请不要将一条经验用十年
21 如果可以简单，你为什么要选择复杂
22 由因可推出结果，由结果不一定推出因
23 为什么越是你深信不疑的事，你越是多些怀疑
24 不可轻易抛弃直觉，但也不可轻易相信直觉
25 除了证明确实如此，别忘了证明否则怎样
26 你以为的有利，会给你带来不利
27 变化的世界里，任何事情都没有恒久的定义
28 凡事过犹不及，谨慎也不例外
29 不在于你说什么，而在于你怎么说
30 变，还是不变？这是个问题
31 决策需要避免一叶障目
32 长期持有不等于“按股不动”
33 谨防“千金散尽不复来”
34 “内幕消息”并不能让你赚到钱
35 出售赢利股票并不总是理性的
36 投资好公司的股票不一定是好的投资
37 你要明白，“群众的眼睛并不总是雪亮的”
38 过多投资熟悉的股票是高风险行为
39 你为什么不能将自己的隐私透露给爱人
40 为什么消费中每次挨宰的总是你
41 你所知道的和并不是你想知道的
42 在没确定羽绒服里是鸡毛还是鸭绒前不要购买
43 好消息和坏消息，先公布哪一个
44 你最后得到的信息不是最初的信息
45 转行的前途吉凶难测，你想好了吗
46 你为什么不该按实际业绩给员工加薪
47 “懒”未必不是一种生存的智慧
48 把自己的摊子照顾周全，否则不要铺得过大
49 如果大家都去当高管，还有谁来当员工
50 逃离红海一定能让你避开竞争吗
51 管多不如管少，管少不如管好
52 市场定位准确是品牌成功的关键
53 只有20%的人成功，你如何成为20%中的一个
54 你不能改变别人，但可以改变自己
55 无论你想你能还是不能，你通常都是对的

FAQ

How is this book different from classic psychology books such as Influence and Thinking, Fast and Slow?

This book places more emphasis on starting from the integrative perspective of "behavior," systematically sorting out its psychological foundations, and incorporating interpretations and practical wisdom from Eastern cultural contexts, giving it strong comprehensiveness and local applicability.

Are the theories in the book easy to understand and apply?

The author pays attention to combining theory with everyday cases, uses accessible language, and provides specific action suggestions. For readers with some reading foundation, the threshold for understanding and initial application is not high.

Is this book suitable as an introductory psychology read?

Yes. It provides a relatively complete and practical overview of behavioral psychology, can spark interest and build basic understanding, and lays a good foundation for more in-depth study later.

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About the author

Ye Zhou Author · Chinese · 1966

Ye Zhou, whose real name is Ye Zhou, was born in Lanzhou, Gansu, in 1966. A contemporary poet and novelist, he currently serves as chairman of the Gansu Provincial Writers Association. His work spans modern poetry, essays, social fiction and historical writing, with 40 titles held in the collection. Novels such as The Dunhuang Chronicle and The Eighteen Beats of Liangzhou are large in scale and grounded in the history and regional culture of northwest China, while books like Going Down the Ladder: How Smart People Communicate and The Art of Thinking address everyday communication and mental training in an accessible, practical tone. In 2014 he won the 6th Lu Xun Literary Prize for My Tent Holds Peace. His writing combines a poet's sensitivity to language with a novelist's patience for narrative, giving both his historical and motivational works a distinctive personal style.