The Eternal Living Fire
Tags
Summary
Editor's review
Who it's for
A good fit for
- Readers starting a business who need to address practical operational issues
- Managers of large enterprises and those seeking to improve their management thinking
- General readers interested in business operations and organizational development
- Readers who enjoy distilling management ideas from practical dilemmas
Not a good fit for
- Readers looking for systematic management textbooks or theoretical frameworks
- Readers seeking light stories or literary works
- Readers with no interest in business or management topics
Reading tips
- Start with the table of contents and closely read the chapters most relevant to your current business dilemmas.
- Take notes while reading in light of your own company or work situation, recording ideas worth borrowing.
- No need to finish in one sitting; read by topic in stages and revisit repeatedly.
- Read together with your team and organize discussions around the issues explored in the book.
About the publisher
China Financial & Economic Publishing House takes books and textbooks in fields such as finance, taxation, accounting, banking and economic management as its publishing foundation, while also covering management, industrial technology, applied psychology, finance and economics, inspirational growth and social sciences. Its library holds 67 related titles, including representative works such as Henry Mintzberg's The Structuring of Organizations (Newly Upgraded Edition), The Nature of Managerial Work and The Rise and Fall of Strategic Planning, Simon Winchester's The Perfectionists, as well as The Logic of Thinking Behind Behavioral Decisions, the Financial Investment Logic Thinking series, Essentialism and The Philosophy of Life in Calculus. Representative authors include Henry Mintzberg, Simon Winchester, Daniel Kahneman, Zhao Jianbo, Fang Haiping, Qu Bowen, Sun Yanan and Wang Liang. Its publishing character is rooted in finance and economics while embracing classic management works and applied reading in psychology and popular science. Public information is limited, so this profile focuses on the publishing directions reflected in the library's titles.
Contents
- 版权信息
- 张瑞敏管理思考四十则
- 各方赞誉
- 推荐序 管理思想的时代交响乐
- 前言 融入永恒活火的人单合一
- 第一部分 人的价值最大化
- 第1章 做企业就是研究人性
- 第2章 世界上没有不重要的人
- 第3章 让真正的基层员工睁开眼睛
- 第4章 人不可以被静态地评价
- 第5章 谁能够创造知识，谁就进入平台来
- 第6章 每个人都是创业者的企业才能够存在
- 第二部分 与用户零距离
- 第7章 定义公司的不是产品，而是用户
- 第8章 每个人都是一个市场
- 第9章 让用户永远“在线”
- 第10章 必须创出用户想不到的需求
- 第三部分 破除“大公司病”
- 第11章 保持优势的唯一方法就是不断创新
- 第12章 把原来的组织全部打乱，让他们再生长起来
- 第13章 企业不是一部机器，而是一个生态
- 第14章 我所做的一切，就是希望让企业可持续发展
- 第四部分 永远不满足于现状
- 第15章 预测未来，不如创造未来
- 第16章 从内部打破，创造全新的生命
- 第17章 告别布罗克豪斯思维
- 第18章 做经济转型的“领头羊”
- 第19章 物联网时代的创新
- 第五部分 成为生态系统
- 第20章 让企业成为生生不息的热带雨林
- 第21章 成为去中心化、松耦合、邦联制的企业
- 第22章 我是这艘船的设计师，而不是舵手
- 第23章 从企业竞争到生态竞争
- 第24章 让所有的企业都能有新的增长引擎
- 第六部分 自以为非
- 第25章 “认识通往地狱之途，以便避开它。”
- 第26章 最大的对手是自己
- 第27章 一旦自我欣赏，就离失败不远了
- 第28章 如果企业不能变革，CEO都要负责任
- 第29章 找到下一个奇点
- 第30章 走向“第二曲线”
- 第31章 这家企业就是我要写的书
- 附录
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About the author
Zhang Ruimin: publicly available information is limited, and no confirmed record of this author's identity or life background is currently available. Judging from the two works held in the collection, Eternal Living Fire and Zhang Ruimin on Business, the author's writing centers on two main areas: inspirational personal growth and management. The title Eternal Living Fire suggests enduring passion and inner drive, pointing to themes of personal growth and self-motivation, while Zhang Ruimin on Business indicates a focus on commercial experience and business insights, aimed at readers interested in management and business practice. The two works differ in subject yet complement each other: one attends to the tempering of character and personal development, the other to judgment and operation in commercial activity, together showing a practical orientation that values the summing up of experience. Because verifiable material is very limited, details of education, career and the full range of writing cannot be described; readers may begin with these two works to sense the author's approach and concerns in inspirational and management topics.
