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Television Drama Production Management
Communication University of China Press · 2017
Combining many years of theoretical teaching and practical experience, this book constructs a relatively complete system of production management on t…
Fundamentals of Film and Television Production Management
Communication University of China Press · 2015
Compiled by Gao Fu'an, Song Peiyi, and Si Ruo, Fundamentals of Film and Television Production Management (2nd Edition) begins with the basic theoretic…
The Art of Television Drama Production Management
Communication University of China Press · 2015
Beginning with the planning and writing of television drama scripts, the investment and financing of dramas, their costs and budgets, production organ…
An Introduction to Media Management (Second Edition)
Communication University of China Press · 2015
With social progress and advances in science and technology, China's media undertakings and media industry have developed rapidly. In recent years, as…
The Operation and Management of Television Programs
Communication University of China Press · 2015
The operation and management of television programs is a key subject in television studies and an operational challenge for practitioners. Centering o…
Fundamentals of Film and Television Production Management
Communication University of China Press · 2015
In China, the commercial operation of film and television dramas has been practiced for more than a decade, yet in terms of the theoretical foundation…
Television Program Quality Models and Control Methods
Communication University of China Press · 2014
This book systematically explains how to understand and recognize television program quality, and how to evaluate it in a scientific and quantitative …