About the author
Pharmaceutical Marketing: Theory, Methods, and Practice
Posts & Telecom Press · 2025
This book is organized around pharmaceutical marketing mix strategies, analyzing and explaining the theory and practice of pharmaceutical marketing fr…
Li Jifu: A Good Chancellor of the Great Tang
Sino-Culture Press · 2025
This is a long-form biographical novel centered on Li Jifu, an outstanding chancellor of the mid-Tang dynasty. With its dramatic plot, vivid character…
Fundamentals of Information Technology
World Publishing Corporation Beijing Branch · 2023
Information Technology Fundamentals is a multimedia textbook developed in line with the Information Technology Curriculum Standards for Higher Vocatio…
Online Marketing: Theories, Tools and Methods (Micro-course Edition, 2nd Edition)
Posts & Telecom Press · 2021
This book consists of three modules: fundamentals of online marketing, tools and methods, and practical applications. The fundamentals section introdu…
Marketing: Theory, Tools, and Methods (Micro-Course Edition)
Posts & Telecom Press · 2021
This practical textbook covers both the fundamentals of marketing and the latest developments and applications in marketing theory. Its main contents …
Time Kept in the Heart
Northern Literature and Art Publishing House (Beifang Wenyi Chubanshe) · 2020
This is a collection of essays that brings together the author's reflections and observations of recent years. The book is divided into five sections:…
Whispers of the Years
Northern Literature and Art Publishing House (Beifang Wenyi Chubanshe) · 2020
This book is a collection of essays, gathering pieces the author has published in newspapers and magazines in recent years. The whole book is divided …
Advertising: Theory, Methods and Practice (Micro-lecture Edition)
Posts & Telecom Press · 2019
This book emphasizes the fundamental theories and practical operations of advertising, with a focus on advertising creativity and practical applicatio…
Entrepreneurship Management: Theory, Methods, and Practice
Posts & Telecom Press · 2019
Key features: First, an innovative format. QR codes link the printed textbook with online resources, greatly expanding the book's knowledge base and m…
Internet Marketing: Theories, Tools and Methods
Posts & Telecom Press · 2019
This book covers two major modules, theory and practice, with emphasis on explaining the practical operation and specific application of online market…
Publishers
World Publishing Corporation Beijing BranchPosts & Telecom PressNorthern Literature and Art Publishing House (Beifang Wenyi Chubanshe)Sino-Culture Press