About the author

Cheng Yuyuan is an author about whom little public information is available, and no complete biography has yet been compiled. His three works in the library nonetheless suggest the general direction of his writing. He focuses on practical topics such as workplace communication, interpersonal relations, and sales expression, with representative titles including Copywriting That Goes Viral and Sells Out, Breaking Free from the Doormat Mindset to Take Charge of Relationships, and Closing Techniques of Top Salespeople. These books fall mainly under management and inspirational personal growth, and are aimed at ordinary readers who wish to improve their expression and communication efficiency. His writing is practical in orientation, centering on copywriting, personal boundaries, and closing techniques, with direct language and clear targets, seeking to turn everyday communication problems in the workplace and sales settings into actionable methods. Judging from his choice of subjects, he is good at identifying readers' specific struggles with expression and relationships and offering approaches to them in an accessible way.

Written (3)

Publishers

China Friendship Publishing Company