About the author

Seven works by Zhang Liqun are currently known, spanning literary studies, business management and the digital economy. Public information is limited, so details of his education and professional positions cannot be confirmed. The Study of Modernity and Enlightenment Practice in Modern Chinese New Literature shows his attention to the historical development and intellectual themes of modern Chinese literature, reflecting a solid scholarly outlook. Works such as Interest Innovation: The Integration of Hidden Champions and Specialized, Refined, Distinctive and Innovative Enterprises, Internet Thinking: Full-Process Management of the Corporate Supply Chain, and Digital Transformation focus on enterprise growth, supply chain operations, and frontier issues such as blockchain and platform ecosystems. Two further titles, Livestreaming Expert and Livestreaming Commerce 2.0, discuss IP building and marketing strategies in livestream e-commerce, closely tied to current business practice. Overall, his writing combines theoretical review with practical analysis in plain language, addressing both literary readers and business managers.

Written (7)

Internet Thinking: Full-Process Management of Enterprise Supply Chains cover
Rating 2.8
Internet Thinking: Full-Process Management of Enterprise Supply Chains 张立群 / 樊亮 / 余梦琳 / 刘昀 Enterprise Management Publishing House · 2025 Against the backdrop of the digital economy, for enterprises to follow the trends of the times, apply Internet thinking, and build an efficient and st…
Interest Innovation: The Integration of Hidden Champions with Specialized, Refined, Distinctive, and Innovative Enterprises cover
Rating 3.1
Interest Innovation: The Integration of Hidden Champions with Specialized, Refined, Distinctive, and Innovative Enterprises 陈龙 / 洪波 / 张立群 / 赵浩凯 Enterprise Management Publishing House · 2024 Interest-Driven Innovation: The Integration of Hidden Champions and SRDI Enterprises begins with small and medium-sized enterprises that are little kn…
Digital Transformation: Blockchain Application Empowerment cover
Rating 3.1
Digital Transformation: Blockchain Application Empowerment 张立群 / 许东明 / 路亚鹏 / 黄思超 Enterprise Management Publishing House · 2024 The digital economy is an economic form in which humanity, through the identification, selection, filtering, storage, and use of big data (digitized k…
Digital Transformation: Platforms, Ecosystems, and Data Value cover
Rating 2.6
Digital Transformation: Platforms, Ecosystems, and Data Value 陈江宁 / 祁鹏 / 蔡艺鹏 / 张立群 Enterprise Management Publishing House · 2024 Today, digital technology is being woven into products, services, and processes. How can companies ride the wave of the new round of technological rev…
Livestreaming Expert: Teaching You IP Monetization from Zero cover
Rating 2.5
Livestreaming Expert: Teaching You IP Monetization from Zero 刘平胜 / 张立群 / 陈昭璇 / 周雯珺 Enterprise Management Publishing House · 2024 The livestreaming industry is a product of the internet era. With the continuous development of the internet, various entertainment platforms have suc…
Livestream Selling 2.0: New Marketing Dividends cover
Rating 2.4
Livestream Selling 2.0: New Marketing Dividends 余来文 / 张立群 / 梁龙 / 杨烨 Enterprise Management Publishing House · 2024 This book examines livestream commerce from several angles, including livestream selling, platform operations, livestream sharing, private-domain ecos…
A Study of the Practice of Modernity Enlightenment in New Chinese Literature cover
Rating 3.7
A Study of the Practice of Modernity Enlightenment in New Chinese Literature 赵凌河 / 张立群 / 李明明 Social Sciences Academic Press (SSAP) · 2019 The modernity enlightenment of modern Chinese literature originated in the "fermentation of the late Qing," an enlightenment path that entered the mod…

Publishers

Enterprise Management Publishing HouseSocial Sciences Academic Press (SSAP)