About the author

Public information about Zhang Libo is limited, and what is available centers on five of his works. Judging from their subjects, his writing spans two fields: cultural industry and philosophy. On one hand, he addresses the business models of cultural industries, the planning and management of cultural industry projects, and case studies of business-model innovation in cultural enterprises, focusing on the operating logic and practical paths of cultural businesses. On the other hand, he has produced a textbook on Marxist philosophy and a work on Daoist wisdom for living, covering both philosophy teaching and the interpretation of Daoist views on life. Classified under culture, Marxist philosophy, philosophy readings, and management, these works show an author working in parallel on practical research in the cultural industry and the popularization of philosophical thought, with a style that favors combining textbooks with case studies for teaching and general readers.

Written (5)

Publishers

Peking University Press