About the author

Public information about Hamer is limited. To date, only three works by this author are held in the collection, all classified under management. Judging from New Media Data Analysis: Concepts, Tools, and Methods, Planning and Operation of New Media Writing Platforms (Internet Plus New Media Marketing Planning Series), and Content E-commerce, the writing focuses on the practical aspects of new media operations and digital business: one end is a methodological framework for data collection and analysis, and the other is the implementation path of content production, platform planning and operation, and e-commerce monetization. The three books form a chain running from content to data to transactions, and have a clear how-to character aimed at practitioners and beginners, with language that emphasizes step-by-step and tool-oriented expression. The author's nationality, dates of birth and death, English name, and personal experience remain to be verified and are not inferred here.

Written (3)

Publishers

Posts & Telecom Press