About the author
Pure and Remarkable as Stone, Enduring Benefit to the World: A Commemorative Collection for Shi Shiqi
· 2025
This collection brings together more than thirty memorial essays honoring Mr. Shi Shiqi, each written with genuine warmth. Some contributors were his …
A Course in Marketing Management
Peking University Press · 2025
This book is divided into four parts: 1. Marketing philosophy; 2. Analyzing market opportunities; 3. Determining marketing strategy; 4. Marketing tact…
A Collection of Reflections: Traditional Culture and Modern Values
Peking University Press · 2025
This collection brings together 35 representative essays published by the author since 2000: nine on pre-Qin economic thought, eight on the business t…