About the author
Seventeen Essential Lectures on Consumer Behavior
Enterprise Management Publishing House · 2025
Consumer Behavior: 17 Essential Lectures Consumer Behavior is a highly practical course. This book distills the author's years of teaching experience…
First Lesson in Electrical Engineering Majors
Shanghai Jiao Tong University Press · 2024
This book is a volume in the 'Discipline Decoded: A Guide to University Major Selection' series, aimed at introducing the fundamentals of the electric…
Impromptu Oral Expression for Hosts
Communication University of China Press · 2023
This book is a textbook for the professional course in broadcasting and hosting arts. Compared with textbooks of the same type, its feature is that it…
Theory and Practice of Investment Management
Jiangsu People's Publishing House · 2018
This book focuses on investment practice. It offers a fairly comprehensive, detailed, and in-depth introduction to investment management, from foundat…
Impromptu Commentary: An Introduction and Guide to Improvement
Communication University of China Press · 2017
Impromptu commentary is a fundamental professional competency for broadcasters and television hosts, and represents both a key focus and a persistent …
Purchasing Cost Control and Supplier Management (2nd Edition)
China Machine Press · 2014
This is the second edition of Zhou Yun's Purchasing Cost Control and Supplier Management, part of the "Super Practical Cost Control Training Series." …
Publishers
Shanghai Jiao Tong University PressCommunication University of China PressEnterprise Management Publishing HouseChina Machine PressJiangsu People's Publishing House