About the author
Xia Shou is a teacher of e-commerce and new media courses in higher education and has long been engaged in frontline teaching and textbook writing. Public information about the author is limited, and the available details mainly center on three textbooks he co-authored or served as deputy editor for. His works cover new media marketing and operations, online store graphic design practice, and visual design, all of which are practical teaching books in the fields of management, examinations, and design. He co-edited Practical Tutorial on Visual Design for Online Store Graphics (Full-Color Micro-Lecture Edition, 2nd Edition) with Wang Sha, and Practical Tutorial on Online Store Graphic Design (Full-Color Micro-Lecture Edition, 2nd Edition) with Cai Xuemei and Ma Mengyuan; both books were published by Posts & Telecom Press. He also served as deputy editor of New Media Marketing and Operations: From Beginner to Mastery (Micro-Lecture Edition). These textbooks emphasize hands-on practice and case-based teaching, featuring micro-lectures and full-color illustrations, and are designed for students and practitioners in e-commerce and design, suitable for both classroom instruction and self-study.
Written (3)
Rating 3.6★ New Media Marketing and Operations: From Beginner to Mastery (Micro-Lecture Edition) 刘望海 / 杜志琴 / Xia Shou Posts & Telecom Press · 2021 New media marketing and operations is a hot topic in the internet marketing landscape. Individuals and businesses alike can use new media platforms fo… Rating 3.2★ Practical Tutorial on Online Store Art Design (Full-Color Micro-Course Edition, 2nd Edition) 蔡雪梅 / Xia Shou / 马梦远 Posts & Telecom Press · 2021 This book consists of 10 chapters, covering the fundamentals of online store visual design, product photography, retouching and enhancement of product… Rating 3.2★ Practical Tutorial on Online Store Art and Visual Design (Full-Color Micro-Course Edition, 2nd Edition) 王莎 / Xia Shou Posts & Telecom Press · 2020 E-commerce visual design is a fast-growing profession focused on the visual design of online store pages, driven by the rapid growth of online shoppin…Publishers
Posts & Telecom Press