The Effectiveness of Execution

马成功China Yanshi Press · ChinaDec 2021

Rating 3.4
Word count
151K words
Chapters
49
ISBN
9787801287083

Tags

Motivation and Growth Interpersonal CommunicationBusiness ManagementBusiness DecisionsManagement PracticeTeam CollaborationWorkplace ManagementLeadershipOrganizational WisdomField CasesCase Analysis

Summary

This book covers: stimulating new leadership, spirituality: the long-term goal of a sound organization, shaping excellent souls rather than creating behavior, management should conform to objective cognition, another Eupsychian mode of thinking, management should meet employees' hierarchy of needs, factors causing regression in humanistic management, managers should pay more attention to objective reality, managers should have decisive decision-making ability, focusing on management itself rather than value criticism, misunderstandings and inventions holding enterprises back, the personality traits of excellent managers, and more.

Editor's review

The book The Power of Execution was written by Mr. Ma Chenggong and published by China Yanshi Press. The book focuses on building and improving execution at both the organizational and individual levels, and explores in depth the core role of execution in achieving goals. The author, Mr. Ma Chenggong, as a practitioner and researcher with deep experience in corporate management and leadership development, distills his years of observation, thinking, and hands-on experience into this book.

In terms of content, this book is not empty theoretical preaching but combines a large number of localized case analyses and practical tools. It systematically analyzes the common root causes of poor execution, such as vague goals, redundant processes, poor communication, and lack of feedback, and provides targeted paths for improvement. The book emphasizes that execution is not merely "obediently doing as told" but a comprehensive capability system integrating clear cognition, firm will, effective methods, and continuous review. For modern organizations and professionals in a rapidly changing environment, this in-depth interpretation of the core of execution has significant practical guiding value.

The reading value of this book lies in its balance between conceptual height and practical depth. It can help managers build framework thinking for improving the overall execution effectiveness of a team, and it can also provide individual practitioners with an action guide for self-driven and efficient task completion. The writing style is pragmatic and restrained, avoiding overly emotional or slogan-like expression, which makes the views more persuasive. Although the book was published relatively early, the essential laws of execution it reveals still apply today. For readers seeking to consolidate foundations and break through efficiency bottlenecks, it is a reference worth careful study.

Who it's for

A good fit for

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Reading tips

  1. It is recommended to read in connection with specific tasks in your work or life, thinking while reading about how to apply the book's views
  2. You can focus on the chapters about goal decomposition and process control, and try to formulate a simple improvement plan
  3. After reading, you can exchange insights with colleagues or team members and discuss how to jointly improve execution at the collaboration level

About the publisher

China Yanshi Press China · Founded in 1995

China Yanshi Press is a comprehensive publisher whose output covers politics, law, economics, management, history, culture, and cadre education, alongside general-interest titles in documentary literature, inspirational growth, essays and miscellaneous works, classics, youth literature, and social novels. Its library currently holds 146 titles. Representative books include classics such as The First Half of My Life: Complete Edition and Liang Qichao's Family Letters, inspirational works such as Dale Carnegie's The Quick and Easy Way to Effective Speaking, and technical titles such as Theory and Technology of Humanoid Robots. Its authors include Aisin-Gioro Puyi, Liang Qichao, Hu Shi, and Dale Carnegie. The press has built considerable strength in documentary literature and classic works while also serving academic theory and general reading, showing a publishing profile that values multiple fields. Public information is limited, and the above is based mainly on the books held in the library.

Contents

  1. 版权信息
  2. 导论
  3. 前言
  4. 第一章 优化领导力
  5. 激发新领导力
  6. 性灵——健全组织的长期目标
  7. 塑造优心态而非创造行为
  8. 管理应符合客观认知
  9. 另一种尤赛琴式思考
  10. 管理应符合员工的层次需求
  11. 造成人本管理退步的因素
  12. 管理者应更注重客观存在
  13. 管理者应有果断的决策力
  14. 注重管理本身而非价值批判
  15. 误解发明使企业滞后
  16. 优秀经理人的人格特质
  17. 第二章 激励员工自动自发
  18. 开明管理的员工基础
  19. 员工的尊严，企业的动力
  20. 非结构沟通刺激员工潜能
  21. 内化，超越工作的本身
  22. 商业管理背后的真正动力
  23. 激励员工重在创造环境
  24. 第三章 创新以提升企业竞争力
  25. 创新——企业的生存机制
  26. 企业应付内外变化的措施
  27. 企业创新发展的必由之路
  28. 企业内员工创造的源泉
  29. 企业员工的创新困惑
  30. 操纵员工创造的法宝
  31. 第四章 建立新时代的营销体系
  32. 开明营销的前提
  33. 优秀营销员
  34. 迎合顾客需要的特色营销
  35. “时间滞后”的营销技巧
  36. 第五章 发挥企业的综效协同优势
  37. 综效有利同化
  38. 高综效——引流机制
  39. 优秀经理的综效思考
  40. 重新定义存在价值
  41. 综效原则下的存在价值
  42. 原子思考与有机思考
  43. 第六章 重新定义商业以优化管理
  44. 理想经济下的商业利润论
  45. 新经济体系的核心理念
  46. 会计师科学操作新模式
  47. 开明企业的评判准则
  48. 建立推动进步的变革理论
  49. 把握新时代经济的命脉

FAQ

Is the theoretical framework of this book outdated? The core of this book is to explore the basic principles and common obstacles of execution. These elements—goals, processes, communication, and feedback—transcend any specific era. Although the cases in the book may bear the marks of a particular period, the laws and methodologies it reveals still have universal reference value.
Is this book suitable for individuals with no management experience at all? Yes. A large part of the book concerns how individuals can manage their own tasks, time, and commitments, which has direct guiding significance for anyone hoping to improve self-efficacy. Personal execution is the foundation of team execution.
What knowledge is required before reading this book? No specific professional knowledge is required. It is enough to have a need to improve work or life efficiency and basic reading comprehension ability. The language in the book is plain and focuses on conceptual inspiration and action suggestions rather than academic argumentation.

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About the author

马成功 Author

Ma Chenggong is a Chinese author of inspirational and personal-growth books, about whom limited public information is available. Judging from the nineteen titles included in the collection, his writing follows roughly two lines. One focuses on personal growth and self-improvement, addressing themes such as the heights of life, the effectiveness of execution, mental motivation, strategies for action, and self-realization, for ordinary readers who wish to improve their situation and turn intentions into action. The other turns to compiling war stories, covering subjects such as major battles, air warfare, and naval warfare, presenting classic engagements in narrative form. The two kinds of work differ noticeably in subject matter, yet both favor accessible expression and readability, with direct language and an emphasis on turning ideas into practical methods or vivid stories. His nationality, dates of birth and death, education, and professional experience are not clearly recorded, so a full biography cannot be drawn; readers may turn to the individual works to understand his concerns and writing style.